Head of Sales, DataXu
Alvin has more than 15 years of media and technology sales experience in print, broadcast and digital advertising across APAC markets. His extensive knowledge and broad understanding of both traditional and digital media, has enabled him to provide invaluable insights and advice to clients and partners he works with.
At DataXu, Alvin is responsible for partnering with media agencies and brands to help them better understand their consumers through Marketing Analytics, and leverage DataXu’s Programmatic Marketing technology to improve marketing ROI and customer engagement across multiple channels and devices.
Prior to DataXu, Alvin served as Regional Director, APAC at Sizmek, where he developed and implemented proactive sales strategies to maximize business opportunities in the region.