Andrea Baronchelli

CMO, Lazada Singapore

Currently CMO at Lazada Singapore, Andrea is responsible for driving the growth of the e-commerce platform.

Previously Chief Marketplace Officer at Lazada Vietnam. He spent the last 4 years developing eCommerce platforms across South East Asia, covering multiple roles within Lazada Group including co-founding and managing Lazada’s C2C platform Lamido, setting up Home vertical in key South East Asian markets. Prior, Andrea was part of the founding team of Lazada Crossborder Hub in Hong-Kong.